Marketing of industrial properties
Chapter 3.12
Learning Objectives:
Identify and describe the players in the industrial property market.
Ascertain types of occupation and property tenure for industrial properties.
Determine the factors that affect the pricing of a strata-titled industrial property.
Apply special considerations in marketing industrial properties.
Ascertain a method of sale that best suits an industrial property or circumstance.
Determine a marketing mix or set of promotional tools for marketing an industrial property
Explain JTC’s policies and usage guidelines governing marketing of JTC industrial properties.
Explain the common terms, clauses and provisions in an industrial lease agreement.
Explain the approved use of properties.
Advise landlord/tenant on penalties and consequences relating to illegal/unauthorised usage of industrial properties.